Behind the scenes
This video is making the rounds on the internet…A brilliant commercial by TBWA Brussels for a natural gas company that envisions a house being wrapped in knitted wool. The concept is great and the execution flawless. But what gets us really excited is the behind-the-scenes video where they show us how it was made. As stylists we know what it takes to produce even a simple photograph..so imagine the work (both mental and physical) to make this happen. See the video after the jump. The actual commercial is at the end of the making-of. Or just see the commercial here.